A residents' group is considering a four-week campaign to reduce household food waste. A total of 120 households chose to complete an online survey.

Households were asked which types of food they had thrown away during the previous seven days. They could select more than one category. The survey recorded whether a type of food was thrown away, not how much was thrown away.

Type of food thrown away	Households reporting it
Bread or other baked food	54
Fruit or vegetables	48
Cooked meals or leftovers	36
Dairy products	30
Meat or fish	18

The same households responded to three statements.

Statement	Agree	Disagree	Not sure
Reducing household food waste should be a local priority	82	23	15
I check what food needs using before I go shopping	47	58	15
I would try ideas suggested by a local food-waste campaign	63	32	25

Some residents have posted these comments on the group's website:

"Most people already manage their food carefully. A campaign would only tell us what we know."
"These figures cover just one week and do not prove how much food was wasted."
"Busy households do not need more advice."

Write a blog post for the residents' group's website responding to the objections and arguing how the proposed campaign should proceed.

In your post, you should:

draw conclusions from both sets of survey findings
assess what the evidence can and cannot establish
respond to the residents' objections
recommend and justify priorities for the campaign

A residents' group is considering a four-week campaign to reduce household food waste. A total of 120 households chose to complete an online survey.

Type of food thrown away	Households reporting it
Bread or other baked food	54
Fruit or vegetables	48
Cooked meals or leftovers	36
Dairy products	30
Meat or fish	18

The same households responded to three statements.

Statement	Agree	Disagree	Not sure
Reducing household food waste should be a local priority	82	23	15
I check what food needs using before I go shopping	47	58	15
I would try ideas suggested by a local food-waste campaign	63	32	25

Some residents have posted these comments on the group's website:

"Most people already manage their food carefully. A campaign would only tell us what we know."
"These figures cover just one week and do not prove how much food was wasted."
"Busy households do not need more advice."

Write a blog post for the residents' group's website responding to the objections and arguing how the proposed campaign should proceed.

In your post, you should:

draw conclusions from both sets of survey findings
assess what the evidence can and cannot establish
respond to the residents' objections
recommend and justify priorities for the campaign

2.4 Section B: Writing for audience, impact and purpose – content

Question 152

Markscheme

2.4 Section B: Writing for audience, impact and purpose – content

Question 152

Markscheme

2.4 Section B: Writing for audience, impact and purpose – content

Question 152

2.4 Section B: Writing for audience, impact and purpose – content Questions

2.4 Section B: Writing for audience, impact and purpose – content

Question 152

2.4 Section B: Writing for audience, impact and purpose – content Questions