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Question 1

Analyse the data provided in Table 1 to explain two conclusions that the researchers in this social media and personality study might draw from these results.

Table 1: Mean personality dimension scores and standard deviations for TikTok and LinkedIn users

TikTok usersLinkedIn users
Personality DimensionMean (1–7)Standard deviationMean (1–7)Standard deviation
Conscientiousness3.120.955.850.72
Extraversion5.101.154.200.88
Need for unique self-expression6.240.653.151.04
[4]
Markscheme

Methods Questions

  1. A Level
  2. /Psychology
  3. /Methods

638 exam-style questions on Edexcel A Level Psychology Methods. Each one has a worked solution and a mark scheme showing where the marks go.

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