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1.2 Spotting a business opportunity

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Question 10

Which example best illustrates the customer need for convenience?

[1]
A

A product has a premium logo printed on its packaging

B

A shop offers ten colours but opens for only one hour each day

C

A business charges the lowest price but delivers after six weeks and provides no order tracking

D

A grocery app allows customers to order quickly for same-day delivery

Markscheme

1.2 Spotting a business opportunity Questions

  1. GCSE
  2. /Business
  3. /1.2 Spotting a business opportunity

36 exam-style questions on Edexcel GCSE Business 1.2 Spotting a business opportunity, covering 1.2.1a What customer needs are, 1.2.1b Importance of understanding customers, 1.2.2a The purpose of market research, 1.2.2b Methods of market research, 1.2.2c The use of data in market research, 1.2.3a Identifying market segments, 1.2.3b Market mapping, 1.2.4a Strengths and weaknesses of competitors, and 1.2.4b Impact of competition on decision making. Each one has a worked solution and a mark scheme showing where the marks go.

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