An advertising agency pairs a brand of energy drink with images of extreme sports to create a positive association. However, many consumers do not buy the drink because they consciously evaluate the drink's high sugar content and decide it is unhealthy.
Explain one limitation of classical conditioning as an explanation of human behavior, with reference to this scenario.
Practise Edexcel A Level Psychology Content with exam-style questions for A Level Psychology. 1,059 questions covering Biological explanations of crime, Social explanations of crime, Cognitive and ethical interview techniques, Psychological formulation of offending, Cognitive-behavioural treatment for offenders, Biological treatment for offenders, Factors influencing eye-witness testimony, Factors influencing jury decision-making, Individual differences, and Developmental psychology, matched to the Edexcel A Level Psychology (9PS0) specification and written in Paper 1, Paper 2 and Paper 3 style. Every question includes a full worked solution and mark scheme, so you can see where marks are awarded rather than just whether you got the answer right.
