Which example is most likely to be an original business idea?
Changing the colour of a rival's existing product packaging
Developing a new device that solves a problem in a way not currently offered
Reducing the opening hours of an unchanged local service
Selling an existing product under another business's protected brand name without permission from its owner
37 exam-style questions on Edexcel GCSE Business 1.1 Enterprise and entrepreneurship, covering 1.1.1a Why new business ideas come about: technology and consumers, 1.1.1b Why new business ideas come about: obsolescence, 1.1.1c How new business ideas come about, 1.1.2a Risk in business activity, 1.1.2b Reward in business activity, 1.1.3a The role and purpose of business activity, 1.1.3b Adding value, and 1.1.3c The role of entrepreneurship. Each one has a worked solution and a mark scheme showing where the marks go.