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  1. GCSE
  2. Business AQA
  3. 5.1.1 Identifying and satisfying customer needs

5.1.1 Identifying and satisfying customer needs

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Revise AQA GCSE Business 5.1.1 Identifying and satisfying customer needs with the lessons, revision guides, flashcards, and answer marking.

The importance of identifying and satisfying customer needs • Students should understand the importance of identifying and satisfying customer needs, in order to: provide a product or service that customers will buy • increase sales • select the correct marketing mix • avoid costly mistakes • be competitive.

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