An arts centre has prepared four weekly audio adverts for a ticketed workshop. Each advert tells listeners to book on the arts centre's website, but the wording of this instruction changes every week. The arts centre wants listeners to remember how to book one month later.
Outline how the draft campaign could be changed, using repetition, to help listeners recall how to book a place.
27 exam-style questions on OCR GCSE Psychology 5.3 Application: Techniques used for recall, covering 5.3.1 Cues, repetition and advertising and 5.3.2 Neuropsychology for measuring memory. Each one has a worked solution and a mark scheme showing where the marks go.