A community cinema advertises its Saturday morning screenings. Every advert uses the same clapperboard symbol and repeats the line 'Saturday films start at ten'. Its posters contain only this symbol, the repeated line and the cinema's name.
Rosa completes a memory assessment with fixed instructions and scoring rules. Her report gives separate scores for recalling short stories, remembering faces and retaining information after a delay. Each score is compared with typical scores for her age.
Give one way the clapperboard symbol could help viewers recall the screening details.
Explain how repeating the line could make the screening details easier to remember later.
Give one reason why the posters contain only a small amount of information.
Name the standardised memory test Rosa completed. Give one reason why the separate scores are useful.
27 exam-style questions on OCR GCSE Psychology 5.3 Application: Techniques used for recall, covering 5.3.1 Cues, repetition and advertising and 5.3.2 Neuropsychology for measuring memory. Each one has a worked solution and a mark scheme showing where the marks go.