Which one of the following combinations, A, B, C or D, is most likely to increase a firm's monopoly power in a market?
| Switching costs for consumers | Absolute value of price elasticity of demand (∣PED∣\vert{}PED\vert{}∣PED∣) | |
|---|---|---|
| A | Decrease | Falls |
| B | Increase | Falls |
| C | Increase | Rises |
| D | Decrease | Rises |
Switching costs: Decrease; Absolute value of ∣PED∣|PED|∣PED∣: Falls
Switching costs: Increase; Absolute value of ∣PED∣|PED|∣PED∣: Falls
Switching costs: Increase; Absolute value of ∣PED∣|PED|∣PED∣: Rises
Switching costs: Decrease; Absolute value of ∣PED∣|PED|∣PED∣: Rises