
A measurement has a number and a unit, such as 30 cm30 \, \text{cm}30cm. A conversion changes the unit without changing the actual length, mass, or capacity, so the amount stays the same.
Useful facts are 1 km=1000 m1 \, \text{km} = 1000 \, \text{m}1km=1000m, 1 m=100 cm1 \, \text{m} = 100 \, \text{cm}1m=100cm, 1 cm=10 mm1 \, \text{cm} = 10 \, \text{mm}1cm=10mm, 1 kg=1000 g1 \, \text{kg} = 1000 \, \text{g}1kg=1000g, and 1 L=1000 ml1 \, \text{L} = 1000 \, \text{ml}1L=1000ml. Big unit to small unit means multiply, and small unit to big unit means divide.
Do a quick size check before you calculate. If the target unit is smaller, your answer should be a bigger number, and if the target unit is bigger, your answer should be a smaller number.