Market research earns its cost only when it [ ].
A
Market size by value is the total £ spent; by volume, it is the number of units sold.
B
Findings feed into the marketing mix: what to sell, what to charge, how to promote, and where to sell.
C
Its performance against rivals.
D
Market research earns its cost only when it changes a decision.
5.3.3 Use of market research Flashcards
Flashcards for AQA GCSE Business 5.3.3 Use of market research, covering the key terms, formulae and case studies you need to recall for Paper 1 and Paper 2. 29 cards, matched to the AQA GCSE Business (8132) specification. Recall questions account for roughly 35% of marks at GCSE Business, so these target the marks you can secure before the paper starts.