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Card 1 of 20

Why does a business carry out market research before committing money to a decision?

A

To replace the need for a marketing plan.

B

To avoid making any decisions until competitors have acted.

C

To guarantee that the decision will make a profit.

D

To base the decision on evidence rather than a hunch.

Card 1 of 20

5.3 The purpose and methods of market research Flashcards

  1. GCSE
  2. /Business
  3. /5.3 The purpose and methods of market research

20 flashcards on AQA GCSE Business 5.3 The purpose and methods of market research: the key terms, formulae and case studies you need to recall for Paper 1 and Paper 2.

Flashcards