What is sales promotion?
A
A permanent price increase used to make a product seem more exclusive.
B
A customer service policy designed to increase loyalty after a purchase.
C
A long-term advertising campaign designed to improve a business’s reputation.
D
A short-term incentive added to a product to encourage customers to buy it now.
5.4.6b Sales promotion, PR, sponsorship and social media Flashcards
28 flashcards on AQA GCSE Business 5.4.6b Sales promotion, PR, sponsorship and social media: the key terms, formulae and case studies you need to recall for Paper 1 and Paper 2.