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It tells the business what is happening and how much of it.
A
What does quantitative research tell a business about customer behaviour?
B
It tells the business which employees customers prefer.
C
It tells the business who customers are and where they live.
D
It tells the business why customers feel a particular way.
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5.3.2b Qualitative and quantitative research Flashcards
22 flashcards on AQA GCSE Business 5.3.2b Qualitative and quantitative research: the key terms, formulae and case studies you need to recall for Paper 1 and Paper 2.