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1.3.4 Information gaps

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Question 2

Extract C

The cost of medical coverage: Asymmetric information and inertia in private health insurance

The national health services ombudsman has expressed deep concern over the "complexity premium" paid by long-term policyholders in the private health insurance market.

The country's major private medical insurers (PMIs) are preparing for increased scrutiny from the competition authority following a report highlighting that premium rates for customers who renew automatically have risen by 35% over the past four years, while only 8% of policyholders actively switch providers annually.

A leading consumer advocacy group noted that the market is "systematically penalising" loyal clients. The report emphasizes that vulnerable groups, particularly chronic pain sufferers and elderly individuals, face significant information barriers due to highly technical jargon regarding "underwriting terms," "co-payments," and "hospital networks."

In contrast, insurance executives argue that highly tailored, complex contracts are necessary to accurately price individual health risks, and warning that simplified standardized plans could reduce consumer choice and lead to adverse selection.


With reference to Extract C, explain two likely reasons why many private health insurance consumers have not switched to providers offering lower-cost policies.

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1.3.4 Information gaps Questions

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