Explain one possible reason why 68% of current account holders in the UK have remained with the same bank for over 10 years, despite rival banks offering cash incentives of up to £200 to switch.
[3]
Markscheme
1.2.10 Alternative views of consumer behaviour Questions
14 exam-style questions on Edexcel A A Level Economics 1.2.10 Alternative views of consumer behaviour. Each one has a worked solution and a mark scheme showing where the marks go.