Adults are told they are taking part in a taste test comparing two fruit drinks. In fact both cups contain the same drink, and the real aim is to see whether the cup labelled "premium brand" is rated as tasting better.
Explain why this procedure raises the ethical issue of deception.
182 exam-style questions on OCR GCSE Psychology 7.1 Planning Research, covering 7.1.1 Hypotheses, 7.1.2 Variables, 7.1.3 Experimental Designs, 7.1.4 Populations and Sampling, 7.1.5 Ethical issues, and 7.1.6 Dealing with ethical issues and BPS Code. Each one has a worked solution and a mark scheme showing where the marks go.