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Sport as a business

Sport as a business

Modern elite sport is also a business. Commercialisation means managing or developing sport so it can make money through media coverage, sponsorship, advertising, ticket sales and merchandise.

Commercialisation, sponsorship and the media Lesson

  1. GCSE
  2. /Physical Education
  3. /Commercialisation, sponsorship and the media

Step-by-step lessons covering AQA GCSE Physical Education Commercialisation, sponsorship and the media for GCSE Physical Education. Each lesson works through exam-style questions.

Lessons