A group of geography students is investigating the shifting place representation and lived experience of a rapidly gentrifying urban neighbourhood. They wish to collect primary qualitative data to understand how long-term residents perceive changes to their local identity.
Which of the following methods should the students select to achieve this specific objective?
Conducting structured questionnaire surveys with closed-ended Likert-scale questions regarding community cohesion.
Recording and transcribing semi-structured focus group discussions with members of the local community association.
Calculating a multi-criteria Environmental Quality Index (EQI) score for street segments using a bipolar scale.
Performing a systematic land-use mapping survey to calculate the percentage of independent versus multinational retailers.
95 exam-style questions on Edexcel A GCSE Geography Investigating human environments (urban or rural). Each one has a worked solution and a mark scheme showing where the marks go.