[ ] collects and analyses market information to help a business make better decisions.
Market research
Primary research
Market segmentation
Secondary research
Flashcards for OCR GCSE Business Market research, covering the key terms, formulae and case studies you need to recall for Business 1 and Business 2. 23 cards, matched to the OCR GCSE Business (J204) specification. Recall questions account for roughly 35% of marks at GCSE Business, so these target the marks you can secure before the paper starts.