A business aim is a [ ]; a business objective is a [ ] that helps achieve it.
A business aim is a specific target; a business objective is a broad, long-term purpose that helps achieve it.
A business aim is a measurable result; a business objective is a long-term business wish that helps achieve it.
A business aim is a broad, long-term purpose; a business objective is a specific target that helps achieve it.
A business aim is a short-term deadline; a business objective is a general business direction that helps achieve it.
Flashcards for OCR GCSE Business Business aims and objectives, covering the key terms, formulae and case studies you need to recall for Business 1 and Business 2. 25 cards, matched to the OCR GCSE Business (J204) specification. Recall questions account for roughly 35% of marks at GCSE Business, so these target the marks you can secure before the paper starts.