What Is Place?
What Is Place?
A channel of distribution is the route a product takes from the business that makes it to the customer who uses it. The place decision determines who sells the product, how customers access it and how much control the business keeps.
Step-by-step lessons on Edexcel GCSE Business 2.2.4 Place. Each one builds up to exam-style questions. Start by mastering business terminology and the functional areas (marketing, finance, operations, HR) before moving on to the extended, evaluation-heavy questions that carry the most marks.