Skip to content

Course home

x
Sign up
x

Primary and secondary research

Primary and secondary research

Market research gathers information to help a business make decisions about customers, products, prices and competitors. Primary research is new information collected first hand for the exact decision the business is making; it is also called field research.

1.2.2b Methods of market research Lesson

  1. GCSE
  2. /Business
  3. /1.2.2b Methods of market research

Step-by-step lessons on Edexcel GCSE Business 1.2.2b Methods of market research. Each one builds up to exam-style questions. Start by mastering business terminology and the functional areas (marketing, finance, operations, HR) before moving on to the extended, evaluation-heavy questions that carry the most marks.

Lessons