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Card 1 of 20

How can you tell whether market research is primary or secondary?

A

Primary research is collected from customers; secondary research is collected from competitors.

B

Primary research is always online; secondary research is always collected face to face.

C

Primary research existed before you searched for it; secondary research is created by you.

D

Primary research is created by you; secondary research existed before you searched for it.

Card 1 of 20

1.2.2b Methods of market research Flashcards

  1. GCSE
  2. /Business
  3. /1.2.2b Methods of market research

20 flashcards on Edexcel GCSE Business 1.2.2b Methods of market research: the key terms, formulae and case studies you need to recall for Paper 1 and Paper 2.

Flashcards