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Card 1 of 20

Why do costs set a floor under the price rather than deciding the exact price?

A

Costs set the lowest price needed to avoid making a loss.

B

Brand image sets the lowest price needed to avoid making a loss.

C

Competition sets the lowest price needed to avoid making a loss.

D

Demand sets the lowest price needed to avoid making a loss.

Card 1 of 20

2.2.2b Influences on pricing strategies Flashcards

  1. GCSE
  2. /Business
  3. /2.2.2b Influences on pricing strategies

20 flashcards on Edexcel GCSE Business 2.2.2b Influences on pricing strategies: the key terms, formulae and case studies you need to recall for Paper 1 and Paper 2.

Flashcards