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5.4.8 Place: channels of distribution
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What Is Place?

What Is Place?

Place is the part of the marketing mix concerned with how and where customers obtain a product. A channel of distribution is the route a product takes from the producer to the customer.

5.4.8 Place: channels of distribution Lesson

  1. GCSE
  2. /Business
  3. /5.4.8 Place: channels of distribution

Step-by-step lessons on AQA GCSE Business 5.4.8 Place: channels of distribution. Each one builds up to exam-style questions. Start by mastering business terminology and the functional areas (marketing, finance, operations, HR) before moving on to the extended, evaluation-heavy questions that carry the most marks.

Lessons