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Planning and conducting research

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Question 18

Sound Advice

When meeting someone for the first time, vocal pitch can vary significantly. Some research suggests that the pitch of a person's voice during an introduction can influence how competent they are perceived to be. Psychologists want to study this using the experimental method to investigate the effect of a 'high' pitch compared to a 'low' pitch voice on how competent a speaker is judged to be.

Outline one weakness of conducting this study as a laboratory experiment.

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Planning and conducting research Questions

  1. A Level
  2. /Psychology
  3. /Planning and conducting research