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Data recording, analysis and presentation

Data recording, analysis and presentation

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Question 250

Research suggests that 'nudging' individuals towards pro-environmental choices can be highly effective. A psychologist conducted an observational study in a university campus cafe to investigate whether placing a 'Green Leaf' environmental sticker on a self-service coffee machine influenced the choice of using a reusable cup instead of a disposable paper cup. The researcher observed and recorded the cup choices of students and staff over a three-day period during peak lunchtime hours (12 pm to 2 pm).

The data showing the frequency of reusable cup choices under both conditions is presented in the table below:

StudentsStaff
With 'Green Leaf' Sticker2415
Without Sticker (Control)1113

Explain what it would mean if there was a 'Type 1 error' in this study.

[2]
Markscheme

Data recording, analysis and presentation Questions

  1. A Level
  2. /Psychology
  3. /Data recording, analysis and presentation

513 exam-style questions on OCR A Level Psychology Data recording, analysis and presentation. Each one has a worked solution and a mark scheme showing where the marks go.

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