Profit Maximisation
Profit Maximisation

Traditional theory assumes that firms aim to maximise profit. Profit is maximised at the output where marginal cost equals marginal revenue: MC=MR\text{MC} = \text{MR}MC=MR.
Step-by-step lessons on AQA A Level Economics 1.5.2 The objectives of firms. Each one builds up to exam-style questions. Start with the core supply-and-demand models before moving on to the more evaluation-heavy macroeconomic policy topics.