The table below displays the cross-price elasticity of demand (XED) for the premium subscriptions of four different media streaming services with respect to the price of their primary competitor.
| Streaming Service | Cross-price elasticity of demand (XED) |
|---|---|
| StreamVibe | +2.15 |
| CinePlay | +0.45 |
| ViewBox | +1.10 |
| NovaStream | +0.80 |
All other things being equal, which service is most insulated from losing customers if its competitor lowers its subscription price?
StreamVibe
CinePlay
ViewBox
NovaStream
