What secondary market research means
What secondary market research means

Secondary market research uses data that already exists, either inside the business or from outside organisations. Firms often start here because it is usually quicker and cheaper than collecting new information themselves.
Step-by-step lessons on OCR A Level Business Secondary market research sources. Each one builds up to exam-style questions. Build up your knowledge of the core business functions first, then focus revision time on the strategy and evaluation-heavy topics, since these carry the most marks.