Card 1 of 20
A market involves buyers and sellers exchanging goods or services; a target market is the [ ] a business aims its marketing mix at.
A
specific group of customers
B
chosen distribution channel
C
specific geographical area
D
particular group of competitors
Card 1 of 20
How markets may differ Flashcards
20 flashcards on OCR A Level Business How markets may differ: the key terms, formulae and case studies you need to recall for Component 01, Component 02 and Component 03.