Objectives, strategy and tactics
Objectives, strategy and tactics

Objectives state what a business wants to achieve, such as higher profit, greater market share or lower carbon emissions. Strategy is the long-term plan for reaching those objectives, while tactics are the short-term actions used to carry the plan out.
Step-by-step lessons covering Eduqas A Level Business Strategy and implementation for A Level Business. Each lesson works through exam-style questions in Component 1, Component 2 and Component 3 format. Build up your knowledge of the core business functions first, then focus revision time on the strategy and evaluation-heavy topics, since these carry the most marks.