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Place and access

Place and access

Distribution channel routes from producer to customer showing direct, retailer, wholesaler, agent or broker, and multi-channel options

Place is the part of the marketing mix concerned with getting a product or service to customers in the right location, at the right time, and in the right quantities. It focuses on total customer access rather than just the physical location of a shop.

Place Lesson

  1. A Level
  2. /Business
  3. /Place

Step-by-step lessons on Eduqas A Level Business Place. Each one builds up to exam-style questions. Build up your knowledge of the core business functions first, then focus revision time on the strategy and evaluation-heavy topics, since these carry the most marks.

Lessons