Global competitiveness and exchange rates
Global competitiveness and exchange rates

Global competitiveness is a firm's ability to win sales, market share and profit against overseas rivals. A business can be competitive because it is cheaper, but also because it is better branded, more reliable, more innovative, or higher quality.
Step-by-step lessons on Edexcel A Level Business Global competitiveness. Each one builds up to exam-style questions. Build up your knowledge of the core business functions first, then focus revision time on the strategy and evaluation-heavy topics, since these carry the most marks.